Cool Twitter Resources

Listed Below are some cool (no pun intended) resources shared from the speakers at the recent Twitter Conference in San Diego, CA.

Key Resources:

* Bit.ly: Creates a Tiny URL and allows creators to track the links

* Cli.gs: Creates a Tiny URL and allows creators to track the links

* Tweetlater: Schedule your tweets

* Future Tweets: Creates a Tiny URL and allows creators to track the links

* ParaTweet: Streams real time tweets at conferences. At the event, people were encouraged to add the hash tag #ctc to their tweets. A moderator then approved the tweets, which were streamed on a projector for everyone to see. It is a concrete of incorporating social media in the real world.

* Tweetphoto: Quickly upload pictures via mobile or traditional Internet connection and share with community on Twitter.

* Tweetdeck: Easy way to organize tweets

* Twtpoll: Create polls for Twitter.

* PollDaddy: Another online poll resource

* Trottr: Record your voice via a mobile phone and post on Twitter or Facebook

* Mgive.com: SMS donation process resource

* Tipjoy: Easy way to give and process donations through Twitter

* Mobileactive: Links to resources for mobile activism

* Hootsuite: Allows users to manage multiple Twitter accounts, create tiny URLs and track performance

* Trendrr: Realtime social media tracking, helps measure ROI

* CheapTweet: Searches Twitter for eCommerce deals

* Izea: New service to sponsor Tweets

* Magpie: Sponsored Tweets website



A special thanks to all of the presenters for sharing new these resources!

@bobfine
@magreed
@mike_stelzner
@nrek
@bcarroll7
@mirnabard
@mcmilker
@rumford
@ingridcroce
@joannaseetoo
@cottageantiques
@birch_quarium
@seantiner
@jbruin
@aaswartz

Using Twitter to Engage Constituents

Using Twitter to Engage Constituents v1

Enjoy the slides from my recent presentation at the Cool Twitter Conference in San Diego, CA.

Cool Twitter Conference

(Sean Tiner)

(Sean Tiner)

(Christian)

(Sean Tiner)

(Sean Tiner)

(Rodney Rumford, Co-Founder of Tweet Photo)

(Jennifer Van Grove, Mashable)

(Jennifer Van Grove, Mashable)

(Sean Tiner)

(Mirna Bard, Nureach Global)

(Marta Donayre, GrantsWiz)

(Marta Donayre, GrantsWiz)

(Bob Fine, Cool Blue Company LLC)

(Becky Carroll, Customers Rock!)

(Angie Swartz, Twitter Talk Radio)

Today, I spoke at the Cool Twitter Conference in San Diego, CA. I lectured on "Using Twitter to Engage Constituents." Although, I used nonprofit case studies to convey successful Twitter engagement and fundraising examples, the marketing theories from my presentation are applicable to corporations, brands, and individuals that desire to use Twitter as part of their integrated marketing communications plan.

At the event, I really enjoyed exchanging social media ideas with various marketing professionals. I will post tips and tricks from the conference soon.

Border Ride

(Laguna Beach, CA to USA/Mexico Border Bike Ride)

On Saturday, two friends and I rode our bikes from Laguna Beach, CA to the USA/Mexico Border. From seeing new surf breaks to exploring new bike trails, the 110 mile journey was really enjoyable.

The PEN Story

Ever wonder what your entire life will look like in pictures?

Olympus, a camera digital manufacture, brings this reality to life. The company recently posted this phtographic montage video depicting the candid stages of life. From unique perspectives to a continuous narration, the film functions more as an art exhibit instead of a branded commercial.

When you create your next big "viral hit," focus on highlighting unique functionality that engages the viewer on the product's value, instead of the product's name.

Cooliris

(Cooliris' 3d interactive wall of Flickr images tagged with "Sean Tiner"
(requires Adobe Flash to view))

If you are searching for a cool widget to display a Flickr stream, Cooliris , is an excellent resource for artists, graphic designers, and photographers. The site creates a free 3D interactive wall of artwork and allows individuals to embed it on website.

Kiva Alerts

(Kiva Alert's "Kiva Tweets")

Today, Twitter is still the buzz of the social media world. From Starbucks to the American Red Cross, brands and nonprofits are constantly encouraging their customers, supporters, and constituents to follow their organizations on the micro-blogging service.

Although a large number of Twitter followers can increase a website's traffic for the short-term, how does a brand engage a target audience through Twitter for the long-term? Several brands, companies and nonprofits are exploring strategies for long-term engagement, however Kiva has recently found a possibly solution.

Kiva Alerts, a microsite created to promote Kiva Microfunds, a 501 (c) 3 organization that "allows people to lend money via the Internet to microfinance institutions around the world which in turn lend money to small business" (Kiva.com), implements a peer-to-peer Twitter marketing strategy. Kiva Alerts allows visitors to "donate" their Twitter accounts to the Kiva and allow Kiva to send tweets through the individual's account. The peer-to-peer marketing tenichque allows Kiva to use its advocates to help market its service.

(example of Kiva sending Tweets through a user's account)

Do you market to your target audience or allow your target audience to market for you?Do you market to your target audience or allow your target audience to market for you?
Do you market to your target audience or allow your target audience to market for you?
When you create social media marketing strategy, consider implementing peer-to-peer marketing strategies to engage your target audience and have them market your product or service for you.